Speaker Bios

Will Clarke

Vice President of Poo Marketing | Poo~Pourri

The Woo of Poo: How to Change Your Business and Your Life
in the Time You Go to the Bathroom

Will Clarke began his career in Texas, creating award-winning advertising work for the Southwest offices of DDB and McCann-Erickson. Most recently, Will spent over 8 years as the Executive Creative Director of Integer/TBWA before taking his current position as the Vice President of Marketing at Poo~Pourri.

 

Named by Rolling Stone Magazine as the “Hot Pop Prophet,” Will is a true media agnostic storyteller and marketer. He’s the author of a three acclaimed novels as well as the co-writer of “Rollin’ VIP” Nationwide Super Bowl spot—one of Time Magazines’ Top 10 TV Ads of the Year.

 

Will holds an MFA from University of British Columbia. He has been listed in Who’s Who in Shopper Marketing by Shopper Marketing Magazine and he has represented the United States as a judge at the Cannes Lions International Festival of Creativity. His work has been recognized by Cannes Lions, The New York Times, The One Show, Creativity, Mashable, The Wall Street Journal, and The PRO Awards.

Kenya Jackson

Corporate Vice President | Walgreens

Redefining Omnichannel: Bridging the Gap Between Physical and Digital

Kenya Jackson is a corporate operations vice president for Walgreen Co., the Retail USA division of Walgreens Boots Alliance, the global healthcare organization headquartered in Deerfield, Illinois.

 

He is responsible for leading Walgreens pharmacy and retail operations in the Western United States for nearly 4,100 locations, representing 112,000 team members and $40 billion in annual sales.

 

Kenya joined Walgreens in 2016 from Target. As Group Vice President, Target Canada, field operations allowed Kenya to continually learn and broaden his scope of retail leadership. In addition to his extensive operational experience, Kenya has led teams in marketing operations, in-store marketing and brand packaging.

 

Kenya received his Bachelor of Science degree from North Central University in Minneapolis, Minnesota.

Victoria Lozano

SVP & GM, Attraction & Retail | Crayola

Mission Driven Retail Experience

Victoria Lozano is currently Senior Vice President & General Manager, Attractions & Retail at Crayola LLC. In her role, she is responsible for leading Crayola’s rollout of branded attraction and retail concepts, focusing on bringing Crayola’s mission to life in experiential ways.

 

Victoria has successfully opened three Crayola Experience attractions in Easton, Pennsylvania; Orlando, Florida; and Minneapolis, Minnesota. Prior to this role, she was responsible for all marketing efforts for Crayola, including management of the existing business, new product development, consumer activation, education marketing, market research and brand licensing.

 

Victoria’s academic background includes a Masters of Business Administration degree from New York University with a specialization in Marketing and Finance, and a Bachelor of Science degree from New York University with focus in Marketing and Classical Studies (summa cum laude).

 

Currently, she serves on the Board of Directors of the Discover Lehigh Valley. Previously, she also served on the Board of Directors of the American Red Cross of the Greater Lehigh Valley.

Gary Magenta

SVP | Root

Disrupting the Customer Experience Status Quo

Gary is the Senior Vice President of Root Inc., a strategy execution company. A passionate expert on customer experience, Gary partners with his clients to create and deliver a differentiated customer experience. During his 16 years at Root, Gary has partnered with CEOs and executive teams at Fortune 500 and Global 2000 organizations throughout North America and Europe to create a holistic view of their businesses, their people, and the customers they serve.

 

Gary’s career has followed an unlikely path, from restaurateur and former cooking show host to business leader, author and Customer Experience Guru. Gary brings more than 30 years of customer experience expertise to his clients, supported by a realistic outlook, a durable “street sense”, and a wicked sense of humor that puts things into perspective.

 

Gary lives in Chicago, Illinois and Fort Myers Beach, Florida with his wife and has two grown sons. He is a Google fanatic and an unapologetic reality show junkie.

Kevin Miles

CEO | Zoës Kitchen

Growing a Differentiated Brand through Core Values and Culture

Kevin Miles serves as the President and Chief Executive Officer of Zoës Kitchen since October 2012, where he has led the company through IPO in 2014 and spearheaded the company’s growth to more than 230 stores across 20 states.

 

Miles joined Zoës Kitchen in 2009 as Executive Vice President of Operations. He served as President and Chief Operating Officer from February 2011 to October 2012. Prior to joining Zoës Kitchen, Miles served as Executive Vice President of Operations at Pollo Campero.

 

His leadership has led to recent recognition with the 2016 Ernest & Young Entrepreneur of the Year award for the Southwest Region and Nation’s Restaurant News 2016 Golden Chain Award. In previous years, Miles was honored in Nation’s Restaurant News and Fast Casual magazine as “Top 10 Executives to Watch” and “Top Movers and Shakers.”

 

Miles received his Bachelor’s Degree in 1989 from Texas A&M University.

George Murray

Chief Retail Insights & Strategy Officer | Signet Jewelers

Consumer Data: How Advanced Analytics Drive Organizational Strategy

George Murray is a global merchandising and marketing executive with 37 years’ experience across retail (Signet Jewelers/Sterling Jewelers) and consumer (Chiquita-Morrell Inc., Perdue Farms Inc., General Foods Corporation) companies.

 

Currently, Murray is the Chief Retail Insights & Strategy Officer for Signet Jewelers (NYSE: SIG), the world’s largest retailer of diamond jewelry with $6.5B in annual revenue.

 

Previously he served as President of the Zale Division and as Chief Merchandising & Marketing Officer. Murray is considered a subject matter expert on strategic marketing, omni-channel strategy, brand positioning, social and broadcast media, data analytics, business development and ROI based results. In addition to his corporate positions, Murray has held numerous industry association and non-profit organization Board seats.

Sri Rajagopalan

Vice President, eCommerce | Johnson & Johnson

Finding Your Fit In Today’s New Digital Ecosystem

Sri Rajagopalan currently leads Johnson & Johnson Consumer’s development into the world of ecommerce and digital sales as Vice President & leader, driving the fundamentals and planning for the future of retail disruption since April, 2015.

 

In his current role, Sri has been an advocate to lead the development of the right product content, stellar ratings & reviews, winning search with SEO & SEM techniques, making media an effective direct conversion vehicle at retail, leading industry change. His previous experiences include a decade plus with PepsiCo, starting up and managing eCommerce for Frito-Lay, In-store Customer Leadership in the Dollar, Drug, Convenience channels, business intelligence, national sales for Pepsi, and CIO of Global Marketing & Sales for PepsiCo.

 

With two decades plus of CPG industry knowledge, words like “click & collect, prime now, AMG, fulfillment, SIOC, pureplay, omni channel and the digital shelf are just part of routine vocabulary. A private entrepreneur in real estate, Sri Rajagopalan is a digitally savvy global, multi- functional CPG leader.

Brian Rutledge

President | GPO

Disrupting the Disruptors: Using Brick-and-Mortar as Your Digital Advantage

Brian Rutledge is the founder of GPO, a search technology and consulting company influencing over $2B in annual retail transactions with their Local Search Marketing platform, GetLocal. GPO is based in Austin, with additional offices in Dallas and Nashville.

 

He began his digital marketing career in 1994, and by 1998 was an early pioneer in Search Engine Optimization. In 2005, Brian saw an emerging search opportunity for his multi-location clients: the union of mobile and local. He knew that winning in the digital world would mean winning in these two areas—it was only a matter of time. To help his clients connect with local consumers in this new paradigm, Brian created and oversaw development of GetLocal, one of the first Local Search Marketing platforms. Since then, the platform has been heralded as a cutting-edge application that delivers hockey stick growth for clients. Today it drives Local Search performance for some of the largest companies in the world, including one of the top 10 companies in terms of online transactions.

 

Brian received his Bachelor of Science degree from Texas A&M University and lives in Austin with his wife and two daughters.

Nathan Sheets

Founder & CEO | Nature Nate’s

A Raw & Unfiltered Story of Entrepreneurship and Sweet Success

Since an early age, Nathan exhibited a strong work ethic and unrivaled entrepreneurial spirit. After reaching a high level of success so early in his life, Nathan’s wife Patty suggested they find a hobby to enjoy as a couple.

 

One night while watching television, Nathan was inspired to explore the world of beekeeping when he saw an AT&T commercial with a woman in a bee suit, keeping bees. A quick internet search for local beekeeping companies led Nathan to North Dallas Honey Company, where, much to his wife’s surprise, he purchased a hive to keep in his parents’ backyard. After a year of working internally with North Dallas Honey Company and maintaining a flourishing bee hive at home, Nathan’s love of beekeeping sweetened when he purchased the company to start his own sweet venture in 1997. Nathan was also the driving force behind the nationwide “I Am Second” media campaign that highlights stories of hundreds of transformed lives through the grace of Jesus Christ.

 

Nathan Sheets’ infectious, friendly and humble presence serves as an invaluable asset to Nature Nate’s success. Happily consumed by and dedicated to his leadership role at Nature Nate’s, Nathan is now actively focused on developing Nature Nate’s Honey and other products throughout the United States. He currently resides in Frisco with his wife, Patty, and their four children: Hudson, Haddon, Sophie and Samuel.

Steve Sunderland

SVP of Store Operations | Dollar General

Keeping the Customer a Priority

Sunderland joined Dollar General in 2014 and is currently responsible for overseeing operations in six divisions with more than 7,000 locations covering the southern half of the United States. Prior to joining Dollar General, Sunderland served as senior vice president of retail operations for OfficeMax/Office Depot.

 

Sunderland began his career with Sears, where he spent more than 20 years in positions of increasing responsibility, working as a store manager and advancing to district general manager, regional vice president and vice president of Strategic Operations. Steve also served as president of the Consumer Direct Division for World Kitchen, and as chief operating officer for Bally Total Fitness.

 

Steve earned a bachelor’s degree in English from Colorado College and an MBA from the Kellogg School of Management at Northwestern University.